Always defined first. Never executed blindly.
Experience-led Growth
Built Around
People
We define and design brand experiences that connect and convert, putting people back at the centre of growth and generating multimillion-pound revenue.
Revenue generated through experience-led growth
ROI From £1.5M invested in brand, events & experience
Global Partners Including AWS, Cisco, DocuSign & more
B2B brand experiences delivered
Growth doesn’t come from doing more.
Define It Agency helps organisations identify and define scalable growth opportunities, define a clear direction for scale, and design brand experiences that connect with people and convert commercially.
We design around buyer behaviour – how trust is built, how decisions are made, and how loyalty compounds over time, ensuring every experience contributes to pipeline, revenue, and long-term growth.
We start with people – customers, leaders, and teams, and build growth from there.
Execution only comes once direction is defined.
We partner with ambitious organisations in
Technology
Scaling tech businesses, MSPs, SaaS-adjacent and platform-led organisations where growth depends on trust, experience, and clarity.
Consulting
Advisory and professional services firms where differentiation, positioning, and leadership experience drive revenue.
Sports & Entertainment
Brands and organisations where experience is the product, and growth comes from connection, loyalty, and community.
Enterprise Ecosystems We Operate In
From global technology alliances to consulting and performance-led brands, we understand how growth moves inside complex environments.
Why Define It Agency is different
Most agencies start with execution. We don’t.
We design growth around buyer behaviour and human psychology, understanding how trust is built, how decisions are made, and how loyalty compounds over time.
- Behaviour-led, not channel-led
- Psychology-informed, not activity-driven
- Commercially intuitive and data-aware
- Defined before delivery, always
This is why our work connects more deeply, converts more consistently, and scales more sustainably.
This is why everything we do starts with define it.
One clear pathway.
Three ways to engage.
Every engagement with Define It Agency is designed to meet you where you are, whether you need to define where growth sits, align around direction, or execute with intent.
Define It Revenue Sprint
Commercial growth checkpoint.
A focused, senior-led session with your leadership team designed to understand your organisation, interrogate your current revenue and marketing efforts, and define where scalable growth should come from next.
This is not a brainstorm.
It’s a structured commercial assessment that identifies the strategic growth levers available to you, through an experience-led lens.
Best for
- Organisations investing in growth without proportional return
- Leadership teams unsure which growth lever to pull next
- Businesses preparing to scale but wanting commercial certainty first
Outcome
Clear growth levers. Sharper commercial focus. Confidence in your next move.
Starting from £5,495
The Define It Phase
Define direction. Align leadership. Design growth around your people.
A deep, experience-led analysis that builds your growth direction from the inside out, aligning leadership and placing customer experience at the centre of how you scale.
Best for
- Leadership teams ready to define long-term growth
- Organisations needing alignment before execution
- Businesses investing seriously in scale
Outcome
A clear, aligned direction for growth, built to be executed.
From £15,000
Execution
Turning definition into traction.
Once direction is defined, we support execution through campaigns, partnerships, events, and follow-through, ensuring growth is delivered with intent.
Best for
- Teams needing momentum without losing focus
- Organisations scaling across multiple channels
- Leaders who want growth delivered, not managed
Outcome
Experience-led execution that connects, converts, and scales.
Pricing proposal is provided following the Define It Phase
Most organisations start with the Define It Revenue Sprint as a commercial checkpoint. From there, they either move into focused execution or step into the Define It Phase to align leadership before scaling.
Growth works when it’s approached in the right order.
We follow a simple, experience-led pathway designed to uncover opportunity, define direction, and deliver growth around people, not channels.
01
Discover
Clarify context. Choose the right path.
Every engagement begins with a focused discovery conversation.
We understand your organisation, growth ambitions, and current challenges, then determine whether the Revenue Sprint™ or the Define It Phase is the right starting point.
This isn’t where growth is defined. It’s where we decide how it should be defined.
02
Define
Set direction. Align leadership. Design for scale.
Depending on your needs, we move into either:
The Define It Revenue Sprint
The Define It Phase
This is where commercial growth levers are identified, leadership alignment is built, and direction is set.
Definition always comes before execution.
03
Deliver
Turn direction into traction.
Once growth is clearly defined, we move into execution, anchored in experience-led strategy and commercial focus.
Execution is never activity-led.
It’s always built on what’s already been defined.
When growth is defined properly, results follow.
We build long-term, sustainable growth through trust, loyalty, and meaningful conversion, not short-term spikes or vanity metrics.
- February 22, 2026
- December 9, 2025
- December 9, 2025
- December 9, 2025
Growth
Community
For founders and senior leaders carrying the weight of growth performance.
Invite-only sessions focused on behavioural insight, commercial leverage, and aligning leadership around experience-led scale.
No networking theatre.
No surface-level commentary.
No filler.
If you’re looking to exchange business cards, this isn’t it.
If you’re shaping growth decisions, you’re in the right room.